Friday 1 July 2011

Pirates about to break a billion

'Tranformers: Dark of the Moon' might just have taken the best opening day of 2011 away from 'Pirates of the Caribbean: On Stranger Tides', but Johnny Depp's movie is set to break the magical $1 billion barrier.

In doing so, the fourth film in the sea-faring franchise will become only the eighth film ever to hit that mark at the global box-office. This despite mixed reviews and a general tedium towards 3D, which had led some commentators to believe the film would fail.

A key factor in the success of 'On Stranger Tides' has been the strength of the international box-office, where an increasing number of markets has led to greater returns from previously untapped sources. To date the film has taken £475 million ($762 million) outside of the US with an American domestic gross of £144 million ($231 million).

Depp has two other films in the billion dollar club with 'Alice in Wonderland' and 'Pirates of the Caribbean: Dead Man's Chest' both proving to be hugely successful. It all adds to the lure of the actor, and his recent decision to move into big-budget blockbusters has certainly done his box-office reputation no harm at all.

Of course the king of the hill is the self-proclaimed 'King of the World'. James Cameron's Avatar sits at the top of the list, and is the only film to have made over $2 billion at the international box-office. Hot on its heels is 'Titanic', and with an updated 3D version of the DiCaprio film set for release next year, the list could change again.

Rounding out the eight are 'Lord of the Rings: The Return of the King', 'Toy Story 3' and 'The Dark Knight'

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